Mia Mastrov, a 20-year-old collegiate basketball player hailing from the University of California, Berkeley, is making a significant impact both on and off the court as an influential figure.
Known for her prowess in basketball, Mastrov has garnered a massive following on social media, captivating millions with her skills on the court and engaging content online. On3.com reports her as one of the top-earning NIL (Name, Image, Likeness) athletes nationally, securing a position in the top ten among women in college sports. Notably, she ranks behind athletes like gymnast Olivia Dunne and fellow basketball players Angel Reese, Haley Caivender, and Caitlin Clark.
Mia’s father, Mark Mastrov, the mastermind behind 24 Hour Fitness, played a crucial role in instilling the importance of brand awareness in her from a young age. In a 2021 interview with the SF Chronicle, Mia emphasized the idea that one doesn’t have to be defined by a single identity but can excel in multiple aspects.
Having been a standout high school player in Northern California, Mia earned a scholarship to play women’s basketball at Cal, continuing her success on the college level. Starting her college career as a true freshman against Utah, she has participated in 64 games during her time with the Golden Bears and is currently in her senior season.
Beyond her achievements on the court, Mia Mastrov’s substantial social media following has contributed to her success off the court. With 672,500 fans on TikTok and over 461,000 followers on Instagram, she regularly shares glimpses of her luxurious lifestyle in the stunning California Bay Area, including captivating pictures from her workout sessions.